As a defendant in a lawsuit brought by a cash advance company, it’s easy to feel overwhelmed, even resentful. But here’s the truth: not all plaintiff’s law firms are villains out to destroy you. Like you, they have a job to do, and many approach their work with professionalism and integrity. Over the years, I’ve learned that one of the most powerful tools in any legal battle is respect. And I’m not talking about pretending to respect your opponent—I mean genuinely giving it.
Think of martial arts: before a fight, opponents bow to one another. It’s not weakness; it’s acknowledgment. It says, “This is a fight, but I honor you.” That same principle applies to litigation. Fights happen, but how you carry yourself can define not just this case, but your reputation in the long run.
With that in mind, here are the top 7 things I expect from a plaintiff’s law firm—and how respect can set the tone for the relationship.
1. Professionalism in Communication
Lawsuits are adversarial by nature, but that doesn’t mean the communication has to be hostile. A good plaintiff’s law firm is clear, direct, and professional in its correspondence. No unnecessary inflammatory language or posturing—just facts and the client’s position. When I see this, it’s easier to extend respect in return.
2. A Focus on the Merits
The best plaintiff’s law firms focus on the strengths of their case rather than bullying tactics. They know the facts are on their side (or at least believe they are), so they don’t need to rely on scare tactics to achieve results. This approach demonstrates confidence and respect for the legal process.
3. Honesty About Weaknesses
Every case has flaws, and the most professional plaintiff’s attorneys acknowledge them rather than trying to obscure the truth. When opposing counsel is upfront about the limitations of their client’s position, it builds credibility—not just with me, but with the court.
4. Reasonable Settlement Offers
While it’s their job to advocate for their client, a reasonable plaintiff’s law firm also recognizes when a fair settlement is the best path forward. They don’t waste time or resources on absurd demands, and they take the time to assess whether there’s a middle ground that serves both parties.
5. Responsiveness
Timely responses are a hallmark of professionalism. Whether it’s returning emails or addressing procedural issues, a reliable plaintiff’s law firm doesn’t leave the other side hanging. This isn’t just about convenience; it shows respect for everyone’s time—including the court’s.
6. A Collaborative Spirit When Appropriate
Not every part of a lawsuit has to be a battle. Good attorneys recognize when it makes sense to work together, whether it’s on scheduling, discovery, or resolving minor disputes. Collaboration doesn’t mean giving in—it means being pragmatic and keeping the case moving forward efficiently.
7. Respect for Opposing Counsel
Finally, the most respected plaintiff’s law firms treat opposing counsel with dignity, even in heated disputes. They don’t resort to name-calling, threats, or theatrics. Instead, they focus on the work, demonstrating that they value the professionalism of the process—and expect the same in return.
The Secret to It All: Mutual Respect
At the end of the day, the secret to handling a plaintiff’s law firm—whether they’re representing a cash advance company or any other entity—is respect. That respect isn’t just about the attorneys; it extends to the process, the court, and yes, even the opposing party. When you give respect, you often get it back.
And when you don’t? You still carry yourself with dignity, which can change the course of not just this fight, but the relationships that follow. Whether it’s reaching a settlement, continuing a business relationship, or dealing with future litigation, the way you conduct yourself matters.
Because in the courtroom, just like in life, respect isn’t something you demand—it’s something you earn by giving it first.